Kathie Melocco - Health Activism

Blog dedicated to Social Justice and Health and Wellbeing Activism

September 29, 2012

Why Childhood Obesity Is A Global Problem


Using info graphics in healthcare to tell the story can be a compelling tool for behavioural shifts and education. In a sector where training embeds facts rather than story, the power of narrative can be an important tool for raising awareness and to shift behaviours. The following info graphic crossed my desk from my good friends at Viva Communications and is a great example of storytelling. It's a compelling argument for us to take notice of an epidemic sweeping the globe - Childhood Obesity. 

Childhood obesity is arguably one of the biggest health crises at the moment. Just in Australia, experts say 42% of people will be obese by 2030. But many people don’t realize this isn’t just a problem in Australia—it’s a problem across the world.Viva with the help of their GLOBALHealthPR team, uncovered that while obesity rates of many nations, both developed and emerging, are quite comparable, the majority of conversation is still happening in the U.S. They listened in to local social media conversations in various corners of the world about childhood obesity, and learned that childhood obesity is a global problem, but it’s not a global conversation. That in itself is alarming and the info graphic offers insights as to what it means for public health teams and communicators. 




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