Telemedicine - It's A No Brainer!

I've written before about the need for health care practitioners to rapidly embrace the internet in marketing their practice. Telemedicine offers huge benefits to the consumer, from the convenience of online appointment bookings to patient communities and even as an evaluation tool of our health care system with sites such as patient opinion.

In Australia, we have a range of new services all adding huge value to the consumer and indeed providing additional productivity tools for the practitioner.

Over the coming days I will be posting about how 'cascading the story' with great content can enhance these services and create stickiness. But for now here's a great explainer video that crossed my desk thanks to e-Patient Dave. I thought you might enjoy it, the messaging is simple and as consumers we get the point quickly.